Thursday, July 12, 2007

Social Networking worlwide report

Interesting article in eMartketer (ISPOS Source) about Social networking. Although NZ isn't included in the data - one can infer that trend of most initial visits within the last 30 days applies here.

This is consistent with reports coming out re Faceboks spike of older users as well.

Stats as of 11 July 2007

Facebook NZ Network: Total: 30,043

Sex

40% Female

34% Male

26% None Listed



Source:
http://www.emarketer.com/Article.aspx?id=1005121
http://adage.com/digital/article?article_id=119070


Goodbye World...Hello New Zealand!

Having recently arrived from the California to New Zealand, I'm starting (yet another) blog on one guys take on New Zealand Digital Marketing.

About myself - I've been doing the digital thing for the past 13 years, having gone thru the heyday of the Silicon Valley dotcom boom and bust and rebuild. I've worked at startups but have predominately been on the agency (advertising, online/digital, promotions - even a stint in PR).

What I am hoping to share thru this blog is my take on New Zealand Digital Marketing - what's really cool - what's not so cool, and what has me scratching my head in confusion - and of course get everyone Else's opinions.

Thanks!